Smart e-commerce for B2B and B2C

The Client

• 25 years of automotive wholesale and retail.
• Huge inventory of over 20,000 parts.
• Rich reputation that deserves high-quality user experience.

The problem

• Diverse customer base of both resellers and consumers with different needs.
• Huge amounts of information and specs required before a customer buys.
• Required one platform to suit all there customers needs quickly, simply, and delightfully.

The Solution

• Navigation and flow redesign leading to barrier-free conversion on a single site.
• Responsive web to work seamlessly on mobile.
• Interactive virtual try-ons to visualize product and prompt sales.
• Dynamic pricing algorithm to stay ahead of market trends and maintain competitive advantage.
• Clean and concise user education to drive product conversion.
• All with a visual upgrade to bring the user experience up to the latest digital standards.

Used technologies

Ansible

Babel

CSS3

Docker

Doctrine

Gulp

HTML5

JavaScript

jQuery

MySQL

Nginx

NodeJS

PHP

ReactJS

Sass

Symfony

Webpack

Service used